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Wednesday, Jun 19, 2024

CFO Awards: Private Company CFO of the Year (Small Company)

Brett Abbey

Mob Scene

Brett Abbey has worked in every area of operations and finance throughout his 20 year career. Since 2018, he has worked at Mob Scene as its CFO, where he manages and executes all aspects of corporate operations including finance and accounting, human resources, information technology, security, legal, and strategy for the world’s largest content creation marketing agency focused on film, television, sports, and brands.

Abbey is known for meeting all business challenges head on. He thrives on fixing broken processes. Before he joined Mob Scene, the company had experienced its worst financial year ever, in 2017. Abbey built a multi-dimensional tech stack integrating accounting, payroll, expense management, and project costing. He has restructured by adding three new revenue streams, replaced two division heads, refinanced both senior and subordinated debt resulting in record quarter over quarter growth and record setting 2019 financial performance. He improved monthly close schedule from 22 days to six, resulting in faster reporting to divisions, management, and external parties. He streamlined the overhead structure by reducing five positions and by implementing processes ranging from onboarding, offboarding, performance management, insurance compliance, and contract management.

The COVID-19 crisis impacted the demand and supply sides. He secured a PPP loan quickly resulting in the organization retaining the entire staff with no lay-offs or furloughs. Because of Abbey, Mob Scene is financially sound coming out of the pandemic and positioned to take advantage of all the opportunities that will present themselves.

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