Disney, Chinese Firms Buy NBA Stake

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The Walt Disney Company and four Chinese investment firms will invest in an 11 percent stake in the National Basketball Association’s subsidiary in China, people briefed on the matter said Sunday, the New York Times reports.


The N.B.A. and Disney, which broadcasts the league’s games through its ABC and ESPN subsidiaries, will be joined by the Bank of China, China Merchant Bank and Legend Holdings, the investment firm that owns the largest share of computer maker Lenovo, these people said.


The final investor is a firm owned by Li Ka-shing, the Hong Kong billionaire who controls Hutchison Whampoa, one of Asia’s largest companies.


All told, the outside investors will pay about $250 million, valuing N.B.A. China at about $2.3 billion, these people said. Disney will own 5 percent and the four Chinese investors will together own 6 percent. The N.B.A. is expected to name the four Chinese companies on Monday.


N.B.A. China will have the right to create teams in China, and will own all broadcasting rights and merchandising. It will retain some ownership in teams created in that country, these people said.


It will also continue working with the Chinese Basketball Association, the state-run national league that is plagued with a reputation for poor playing and officiating. Nevertheless, it runs the national team and controls where its players play.


While China has blanketed the world with its exports, the N.B.A. stands as one of the country’s most notable imports. The league first laid the groundwork for expansion into the country in 1979, when the Washington Bullets played a game against the Chinese national team. Since then, China has had the league’s largest market outside the United States, and it generates nearly a third of the traffic to NBA.com.

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