James Bond is Switching Vodka Brands

Belvedere Vodka has signed on to co-star in the next James Bond movie, “Spectre.” The deal, which involves three firms with rights to the Bond brand – Eon Productions, Metro-Goldwyn-Mayer Studios and Sony Pictures Entertainment – will include product placement, worldwide advertising campaigns, limited-edition bottles with 007 themes and a drink named the Belvedere Spectre martini, the New York Times reports.