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Thursday, Sep 18, 2025

Estee Lauder to Buy Too Faced for $1.45 Billion

Estee Lauder Cosmetics has agreed to buy Los Angeles-based cosmetic company Too Faced for about $1.45 billion, Bloomberg reports. Too Faced will help Estee Lauder expand in e-commerce and specialty stores, and will be the biggest acquisition in the beauty brand’s history.

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