Companies rely on customers. Seems obvious, no? But there’s been a change in what customers expect. In this special report, we talk with local business leaders who say that technology today is key to satisfying current customers and attracting new clients. Yet companies don’t always give technology the attention it deserves. On the following pages you’ll see that execs from fashion to pharma agree: neglect technology at your own peril.
Inside this Content:
GoodRx COO Doubles Down on Transparency
Zest Seeks to Inject More Tech Into Banking
‘Meeting Consumers Where They Already Are’
Tapcart Places Big Bet on Mobile Apps for All
