Silicon Beach Report May 18: Social Native Raises $8 Million

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Social Native raises $8 million, former Yahoo interim CEO joins SteelHouse board, and DogVacay to shut down and transition customers to Rover.

Social Native Raises $8 Million

Social Native, a marketplace connecting brands with content creators, has raised $8 million from investors, including SoftBank Capital, reports Venture Beat. The Beverly Hills-based company uses its algorithms to identify content creators on various social media platforms and then invites them to create paid content for a brand.

Former Yahoo Interim CEO Joins SteelHouse Board

SteelHouse of Culver City on Thursday announced the appointment of former Yahoo Interim Chief Executive Ross Levinsohn to its board of directors, according to a press release. In addition to leading Yahoo for a time, Levinsohn previously held executive roles at Fox Interactive Media and Guggenheim Digital Media.

DogVacay to Shut Down, Transition Customers to Rover

DogVacay of Santa Monica plans to migrate all of its customers over to Rover, which acquired it in March, reports SoCal Tech. Users of DogVacay will no longer be able to book on DogVacay.com as of June 12, and the site will eventually redirect to Rover.com.

Send tips on L.A. tech companies and startups to reporter Garrett Reim via [email protected]. Follow @garrettreim on Twitter for the latest in L.A. tech news.

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