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Outcast Is Pumped, Flexed

ADVERTISING: Santa Monica company lengthens its reach at gas stations and gyms win merger with two rivals.

Recent pickups have extended the reach of Santa Monica’s Outcast at gas stations and gyms.

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Advertising Executive Has High-Tech Take on Career

With a passion for technology and media, Sean Lyden said he enjoys the career challenge of staying ahead of the curve.

Gas Station Video Network Scores NFL Highlights

ADVERTISING & PR: Outcast to run pro football clips with ads on pump-mounted screens.

Outcast Media, a Santa Monica company that owns a network of 13,000 video screens on gas station pumps, has signed a deal with the NFL Network to show pro football highlights to drivers while they’re filling ’er up.

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