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Bitcoin Pursues the Mainstream

The currency known as bitcoin — a much-hyped type of digital cash — has mostly attracted attention for its popularity in the black market. But the New York Times reports that some entrepreneurs, investors and even merchants are eyeing mainstream use.

'Sustainable' Firms Aim for Mainstream

Refillable lipstick, a soft camisole made of soybean waste, a normal hybrid car -- these are just some of the new "sustainable" products companies hope will attract the mainstream consumer.

Diversity & Inclusion Summit: JOE KEENAN

Custom Content by the Los Angeles Business Journal

Joe Keenan is an industry leader with over twenty years in marketing for blue-chip brands and key NGOs reaching both the LGBTQ and mainstream markets with areas of expertise in LGBTQ market strategy and consulting, strategic integrated marketing/communications both internal and external and experiential/event marketing.

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