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Friday, Apr 4, 2025

Summit Strategy Avoids Temptations

When Summit Entertainment hit it big with “Twilight,” it followed up almost immediately with plans for three more films based on the Stephenie Meyer novels, with the sequels seen as a good bet for a B.O. windfall.

But even amid its heavy investment in the teen-friendly saga, Summit is trying to avoid the temptation to turn its slate into all vampires, all the time.

The mini-studio is sticking to its original strategy of releasing and distributing 10-12 films per year, including eight inhouse productions, with a focus on the mid-range films that the majors are less likely to greenlight. Summit is keeping its pipeline going with an eclectic mix, mostly in the $20 million-$50 million budget range.


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