Suissa Miller Advertising Inc.
Bruce Miller is on the business side of the hot Suissa Miller Advertising agency the guy who makes sure the creative artists have the tools they need to get the job done.
And right now, he’s been busy helping the firm ramp up after landing America Honda Motor Co’s Acura automobile account last fall.
“It’s been a wild ride,” Miller said of the past five months, during which he has overseen a doubling of the staff from 70 to about 140, along with a doubling of the company’s yearly billings from $119 million.
Miller, who co-owns the firm along with its founder David Suissa, has overseen everything from the move to bigger quarters in West Los Angeles down to “the wiring for the computers,” all of which has “left me with big bags under my eyes.”
With all the company has gone through, Les Koll, the senior vice president of marketing for Jenny Craig Inc., said the level of attention his account receives hasn’t changed.
“We like the fact that we can work with the principals, because the personal touch is important for a company which deals so much in one-on-one relationships,” Koll said.
Miller earned his business degree from Dartmouth College (where he was Phi Beta Kappa and summa cum laude) in three years and then became one of Stanford’s youngest MBA grads.
After college, he went to work for Procter & Gamble, but then moved into advertising holding senior positions at DDB Needham and Foote and Cone & Belding, then joining Suissa in 1992.
Since then, the agency’s billings shot up from $15 million annually to $240 million a year.