Cramer Boosts Jakks, ValuClick

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Shares in two local companies surged Tuesday in what could be an example of the “Jim Cramer Effect.” The stocks rose after the influential TV show host mentioned Jakks Pacific Inc. and ValuClick Inc. on his national show on CNBC.


Shares in Malibu-based toymaker Jakks climbed 5.4 percent, or $1.44, after the host said that “people should want this stock for its Hannah Montana, World Wrestling Entertainment and Pokemon figurines.”


Jakks’ shares received an additional boost when the world’s largest toy retailer, Toys ‘R’ Us released its “Fabulous 15” list of what it predicts will be the most wanted toys in the U.S., and Jakks’ XPV R.A.D. Robotic Air Defense toy was included.


Shares in ValueClick Inc. also surged after the second-largest Web ad brokerage firm in the U.S. was mentioned by Cramer as a possible acquisition candidate by Google Inc., Yahoo Inc. or Microsoft Inc. It was the seventh consecutive day of gains for ValueClick.


Sale speculation has swirled around the Westlake Village online firm for months.


The host said “immediate, enormous gains happen all the time, whenever a company gets taken over.” Shares in ValueClick added 9.6 percent, or $2.45, to $27.97 in afternoon trading Tuesday on the Nasdaq.

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