Executive Vice President & Chief Marketing, Product and Digital Officer
City National Bank
As City National’s head of marketing, product and digital, Linda Duncombe is constantly innovating. She leads a team that is responsible for advancing the company’s brand and digital strategy, articulating its value proposition and supporting business development, and is a member of the bank’s Executive Committee.
Overhauling City National’s mobile app was a top priority for Duncombe when she joined City National in January 2019. It proved especially valuable to clients as many of them have been relying more heavily on digital banking platforms during the pandemic. Undaunted by the increased demands of her marketing and communications responsibilities in this uncertain time, Duncombe never lost focus on the importance of the app to the bank’s clients. The app — which includes more than 50 features and has reached more than 1 million logins— was one of the company’s largest capital projects ever.
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