Walt Disney Co. has swept its subsidiary Maker Studios into a new area within its digital consumer products and interactive media division.
The multichannel network will be led by Andrew Sugerman, the executive vice president of the division’s content & media area, reports Variety. The reorganization was done in order to merge competing digital departments within Disney.
“Merging Maker Studios with Content & Media allows (the digital consumer products and interactive division) to continue to expand audiences - across both physical and digital content,” Courtney Holt, the outgoing head of Maker, said in an internal memo. “And, by taking a broader digital content offering to market, we can truly differentiate ourselves to advertisers and distribution platforms.”
Maker laid off about 30 employees in July for what it called “strategic adjustments.”
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