“Bringing men’s into the mix will allow us to open larger stores, which we will be showcasing with our Melrose Avenue location opening in 2015,” he said.
Suzanne Lerner, a company co-founder, said the expansion was an important element to the brand’s growth strategy.
“Our women’s line has expanded into a full lifestyle collection and the menswear is a natural next step for our brand,” she said in a statement.
The company, known for its T-shirts, was co-founded by Suzanne and her husband, Michael Cohen, in 1986. The company operates 11 stores and its line is sold at boutiques and department stores such as Bloomingdale’s and Neiman Marcus.
Beverly Hills restaurant chain Fatburger and sister company Buffalo’s Express opened a joint location at 474 N. Beverly Drive in Beverly Hills last week. … Philadelphia-based apparel chain Urban Outfitters has postponed the soft opening of its 5,275-square-foot men’s store in Westwood Village from last week to later this month. No reason for the delay was given. … Meat District Co. will be opening its first restaurant in Old Pasadena next week. It will serve all-natural beef burgers, ribs, chicken, lamb and pork with meals starting at $18. … Joan’s on Third will be opening a second location, at a 4,000-square-foot space off Ventura Place in Studio City this month. … Danish retailer Pandora Jewelry opened a location inside the Del Amo Fashion Center last month. … Italian ice-cream chain Rita’s Italian Ice of Trevose, Pa., opened a location in West Los Angeles last month. … Bar 20, a rock ’n’ roll-styled bar, opened last month on the Sunset Strip in West Hollywood, next door to fine-dining steakhouse Oliver’s Prime, which opened in the spring. … Old Navy is scheduled to open a 15,314-square-foot space near Macy’s at the Shops at Montebello before the holiday season. … Beverage retailer BevMo! of Concord opened a location in Culver City last month. … City Chic, an Australian retailer for plus-size women, opened its first independent location at Westfield Culver City this month and will open another store in Glendale Galleria this fall.
Staff reporter Subrina Hudson can be reached at email@example.com or (323) 549-5225, ext. 251.
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