If you find yourself sans swimsuit at the Standard, one of downtown's hippest hotels, there's no need to worry.
Sure the hotel is known for its popular rooftop pool and bar, packed with partiers every weekend and often a spot for celebrity sightings. But now you can chuck the jeans and get into something a bit more fashionable.
Earlier this month, the hotel rolled out a vending machine featuring colorful board shorts for the guys and sexy black bikinis for the girls. The cost? Up to $85 a pop.
It's the latest example of luxury vending, first featured in the Business Journal in an April article about retailer Fred Segal in Santa Monica, where a machine sells high-end beauty products instead of ever-popular Snickers.
The Standard machine resulted from a partnership between the Standard and Quiksilver Inc., a Huntington Beach apparel company known for its swimsuits.
The vending machines will be added in the coming weeks to the Standard's other three locations in Hollywood, New York and Miami each customized for their locale. The shorts also include city guides printed inside each waistband featuring recommended local attractions.
The shorts in downtown Los Angeles feature red and white polka dots on a black background, a design said to be inspired by that hotel's "offbeat sense of humor."
The Hollywood trunks will be covered in, you guessed it, stars.
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