Paradigm Entertainment, a West Hollywood company that owns a talent agency, announced last week it had acquired three talent representation firms and was putting them under the banner of Paradigm Media Entertainment.
Terms of the deal between Paradigm, located in the Pacific Design Center on Melrose Avenue, and Blue Equity, a Louisville, Kentucky-based private equity firm, were not disclosed. The transaction was announced on Sept. 7.
The three talent agencies bought by Paradigm are Napoli Management Group, Two Twelve Management & Marketing, and 3 Kings Entertainment. Napoli and 3 Kings represent broadcast talent, while Two Twelve is one of the more notable culinary talent representation companies in the industry, handling 75 celebrity chefs and culinary stars.
Paradigm Media Entertainment is majority owned by Paradigm Entertainment, which has a majority interest in Paradigm Talent Agency. Paradigm Talent Agency and Paradigm Media Entertainment will provide their respective clients access to the extensive entertainment, publishing, brand partnership, and news media services of each business, according to a release from the company.
Paradigm Entertainment and Paradigm Talent Agency founder and Executive Chairman Sam Gores will continue to be a shareholder. Jonathan S. Blue and Edward H. Harrison III of Blue Equity will remain on as advisors to Paradigm Media Entertainment, the Paradigm release said. The Paradigm Media Entertainment broadcasting, marketing and entertainment businesses will be headed by Napoli Management Group’s Mendes J. Napoli, Two Twelve Management & Marketing’s Scott Feldman and Matthew Kingsley of 3 Kings Entertainment.
The company sold its North American live music representation business last year to Casey Wasserman’s L.A.-based sports marketing and talent management firm for an undisclosed price, according to the Los Angeles Times.