JOHN YOO
Chief Financial Officer
Evite
John Yoo took a business that barely broke even to now generating over multiple million in profit every month. When Yoo was recruited to become CFO of social-planning company Evite, it was struggling and attempting to navigate through the effects of the COVID pandemic; user activity had declined by over 90%. Yoo joined Evite in September of 2022 and immediately began rebuilding the FPA, accounting, tax, and analytics departments.
Yoo improved all of the company’s systems and workflow with Oracle NetSuite, so that Evite could implement a new and efficient audit system. He also hired a new high-performing finance team. Yoo worked directly with the company’s chief technology officer to optimize the invitation template which resulted in a massive improvement in event conversion. He also enhanced the company’s analytics department by helping establish a more accurate reporting system, including vital testing data, enabling the Product team to deliver record adoption in Evite’s Premium product, driving record revenue. He worked directly with the CTO to optimize the invitation template which resulted in a massive improvement in event conversion.
Yoo also led the team in a sale to Francisco Partners in October 2024 creating a significant exit and return for investors and is working with the private equity firm to optimize profits and continue to grow extraordinary revenue.
