GENE BOYARSKY
CFO
Ideal Living
Gene Boyarsky, who joined Ideal Living in September 2021, has been instrumental in steering the company through significant growth and transformation. Ideal Living is renowned for its innovative and efficacious health and wellness products, including its flagship brands AirDoctor, an advanced air purifier, and AquaTru, a cutting-edge water filtration device. Both products are built on rigorous scientific research, setting new standards in the industry. Since assuming the CFO role, Boyarsky has overseen the accounting, finance, operations, and customer service functions of Ideal Living, managing a dedicated team of 24 professionals. His leadership has been pivotal in driving the company’s impressive income growth of over 50% in just three years. As a key member of the executive team, Boyarsky’s strategic vision and operational excellence have significantly contributed to the company’s success.
Boyarsky’s tenure at Ideal Living began shortly after a debilitating cyber-attack that compromised access to information and partially erased critical records. Undeterred, Boyarsky ensured timely vendor payments, maintained monthly financial closes,
and completed the annual audit without delay. His focus on automation and process improvement has streamlined and upgraded the company’s accounting and finance processes. Among his notable achievements is the implementation of an automated accounts payable system, which has enhanced efficiency and accuracy. He also established a new banking relationship, streamlining treasury operations.
In a remarkable feat of project management, Boyarsky successfully completed an
ERP upgrade from an outdated system to Microsoft Dynamics within eight months. This complex project, executed on schedule and within budget, was managed by an offshore team, resulting in cost savings exceeding 60%.
