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2019 Fashion & Beauty Awards: Beauty Trendsetter of the Year Winner

TRENDSETTER OF THE YEAR

MOON JUICE

Moon Juice is the trailblazing mecca for adaptogenic beauty and wellbeing. Created in Venice by wellness rebel and entrepreneur, Amanda Chantal Bacon, Moon Juice is equal parts art and medicine; and as much about plants as pleasure. The company uses extremely potent, supremely pure, and sustainable ingredients to create radically effective products that nourish the calm from within. Moon Juice features adaptogenic blends, intelligent plant proteins, an essential superherb and supermushroom pantry, and raw, activated snacks. The Los Angeles shops are destinations for local, national, and international seekers of internal beauty and wellness. Moon Juice is sold in the U.S. directly via MoonJuice.com and at select prestige retailers.

Under Bacon’s stewardship, Moon Juice has experienced exponential sales growth since it launched. Moon Juice is the first brand to ever use adaptogens both internally and topically for beauty benefits inside and out; the first brand to ever serve adaptogenic functional beverages (at Moon Juice shops); and the first brand to ever launch targeted adaptogenic blends (Moon Dusts). In 2018 SuperYou launched – a clinical strength blend of four potent adaptogenic herbs that work together to address the effects of stress on the mind and body. By helping to normalize cortisol levels, SuperYou helps reduce stress, while enhancing energy, mood, and focus. Since its launch, it has sold out over five times and generated a waiting list of over 8,000 people! There has been a +2,000% increase in online subscriptions due to SuperYou.

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