PROJECT HIGHLIGHTS
â– The development features a public central plaza and pedestrian mews,
neighborhood-serving retail, and a Trader Joes market
â– Movietown Square features 77-units of affordable senior housing above the Trader Joes market
â– Located across the public plaza are the two market-rate buildings, which are connected via an iconic bridge element
â– Great Santa Monica Blvd. Location
Avalon West Hollywood offers a multi-generational urban lifestyle that embraces the energy of its surrounding movie industry neighborhood and the vibrant street-life of Santa Monica Boulevard.
The exteriors are designed in a contemporary modern style, conveying the spirit and urban character of West Hollywood. At street-level, the development enhances the existing urban fabric with a public central plaza and pedestrian mews, neighborhoodserving retail, and a Trader Joes market. The community consists of three individual buildings that sit atop a common 2.5-level subterranean garage.
The first building, known as Movietown Square, features 77-units of much needed affordable senior housing above the Trader Joes market. The community offers extensive resident amenities, including a media center, gym, and roof top deck with community gardens.
Located across the public plaza are the two market-rate buildings, which are connected via an iconic bridge element. The bridge, which orients residents towards the Hollywood Hills, also acts as a mediating piece that reconciles the difference in architecture of the two buildings.
