Kartoon Studios Inc. reported several new announcements in the past month.
The Beverly Hills children’s content creator and distributor announced on Oct. 21 that it was developing “The Excelsiors” – one of the largest superhero ensemble creations by the late Stan Lee.
It also said on Oct. 8 that it was launching Kartoon Channel’s free ad-supported streaming television videogame channel through Samsung TV Plus in three large European territories – the U.K., Italy and Spain. Kartoon Channel is the company’s global distribution platform.
“The Excelsiors” will be brought to life by one of the most successful names in the superhero genre – Michael Uslan – executive producer of the “Batman” film franchise.
Andy Heyward, Kartoon Studios chief executive, said that Lee was proud of “The Excelsiors” and proud to have his namesake signature series developed by Uslan.
“Stan took all his storytelling and character development skills, which he developed over the years at Marvel Comics, and incorporated them into ‘The Excelsiors’,” Heyward said in a statement.
Tapping into kids’ appetite for videogame content, Kartoon Channel’s new “Video Game Heroes” channel features the Company’s tentpole series “Kidaverse Roblox Rumble” and some of the most iconic videogame brands, including “Sonic X” and “Donkey Kong Country.”
Paul Robinson, president of Kartoon Channel Worldwide, said that gaming is a popular way of consuming content for kids six to nine years old because it meets two key needs: escapism and connection. Additionally, parents are seeking safe, entertaining content for their children to watch, and Kartoon Channel provides that environment, Robinson said.
“We have programmed the channel to deliver a diverse, gender-neutral community and give kids a gaming-led entertainment experience with which parents should feel very comfortable” he added in a statement.