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Thursday, Dec 26, 2024

LA500 2024: Daniel Broukhim

Co-Chief Executive, FabFitFun

Broukhim co-founded FabFitFun with his brother, Michael, and Katie Echevarria Rosen Kitchens in 2010 as an online lifestyle newsletter. Three years later the company began marketing subscription boxes filled with self-care and lifestyle products. Since then, the West Hollywood-based company has grown to 1 million members globally. Broukhim is an angel investor whose portfolio of assets includes DropBox, MeUndies, Ring and SpaceX. Broukhim earned his JD from UCLA and his bachelor’s in political science from UC Berkeley, where he created and taught a class on Larry David’s “Curb Your Enthusiasm.”

What’s the best advice you ever got?
Do not sweat the small things. Staying focused on the big picture and not allowing external factors out of your control to negatively impact your life experience as a whole.

What’s your favorite movie, all time and in any category?
“Rocky 4.” I love a good old fashioned hero story that shows the triumph of hard work and perseverance.

What’s at the top of your bucket list?
To go to Iran as an adult. I would love to be able to go experience my roots and see where my parents lived and grew up.

What was your first car?
Lincoln Navigator. It was my mother’s car, which I pushed her to buy knowing that I would be 16 shortly thereafter. They graciously donated the car to me, which I ended up sharing with my younger brother.

What’s the best thing about living in Los Angeles?
The community. Additionally, the city’s diverse food scene, with incredible restaurants constantly emerging, is often underrated. And of course, the unbeatable weather adds to the city’s allure.

YEARS ON LA500: 4

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