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Thursday, Jun 30, 2022

PE Firm Diversis Buys Video Game Developer

Westwood-based private equity firm Diversis Capital Partners has acquired video game developer and accessory maker Performance Designed Products. Terms of the transaction were not disclosed.

Founded in 1990, San Diego-based Performance Designed Products builds video game accessories and peripherals, including headsets, controllers, chargers and protective cases for Xbox, Nintendo and PlayStation video game consoles.

Performance Designed Products also sells hardware and software products under its own brand names, PDP Gaming, Afterglow, Rock Candy and Victrix, which are sold through big-box retailers such as Wal-Mart, Target and Best Buy.

Diversis Capital was founded in 2013 and has more than $350 million in assets under management. The firm plans to help PDP with its roadmap for product and international growth.

The acquisition is a kind of homecoming for Dave Muscatel, senior operating partner at Diversis. Muscatel was chief operating officer of Performance Designed Products from 2005 to 2009, according to his LinkedIn profile.

“The PDP team knows the video game space as well as anyone, and I am so excited to be working with them again,” Muscatel said in a statement.

Diversis has an assortment of software investments in its portfolio.

In December 2019, Diversis acquired Form, a Massachusetts-based mobile data collection firm. Four months ago, Form acquired GoSpotCheck, a Denver-based mobile task management software firm with a strong presence in the beer, wine and spirits and consumer goods sectors.

In January, Diversis made a significant investment in Black Box Intelligence, a Dallas technology firm targeting the restaurant industry.

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