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Sunday, Dec 22, 2024

Leaders of Influence: Residential Real Estate 2024 – Juliette Hohnen

JULIETTE HOHNEN
Douglas Elliman

Juliette Hohnen of Douglas Elliman had $60 million in total transaction volume over the past 12 months and as a result is the #1 agent at DE in California by transaction volume and GCI. Her pair of $5 million sales were the largest individual transactions (one is 730 Palms, the Marmol-Radziner architectural and the other was in Ojai).

Higher interest rates have hurt the real estate market in general, and first-time buyers still looking are feeling most of the pain: their dollar doesn’t go as far and so many sellers are sitting pretty with their locked-in low rates. To that end, Hohnen shifted her focus and marketing toward a higher-end clientele and farming an area with higher prices. As a result, she has been able to do more off-market deals and double end a few.

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