BRANDON J.E. FERRERA
Southern California Market President
Fifth Third Bank
Brandon J.E. Ferrera serves as Southern California market president for Fifth Third Bank. He is responsible for leading teams in Los Angeles, Orange County, Inland Empire and San Diego focused on developing and maintaining relationships with both privately-owned and private equity-owned middle market clients with revenues from $20 million to $500 million. Led by Ferrera, the Southern California teams support their clients’ growth with financing for working capital, growth capital, acquisitions and leveraged buyouts. Ferrera also oversees the bank’s middle market healthcare practice in California.
Ferrera has carved out a niche as a builder of businesses within the banking industry. When Fifth Third decided to enter California in 2018, Ferrera was the fourth hire, designated to lead hiring and the opening of three full service commercial banking offices in Orange County, Los Angeles and Inland Empire as part of the bank’s middle market expansion in Southern California.
