
PACIFIC PARK ON THE SANTA MONICA PIER NAMES STEVE GARCIA AS DIRECTOR OF SALES AND MARKETING
Experienced sales and marketing leader brings proven track record in revenue growth, partnerships, and destination marketing.
Pacific Park on the Santa Monica Pier announced the appointment of Steve Garcia as Director of Sales and Marketing, effective immediately. The leadership role is designed to drive revenue growth, elevate brand presence, and expand partnerships across local, national, and global markets.
Garcia brings extensive experience in sales leadership, marketing strategy and business development across the entertainment, tourism and live events industries. In his new role, he will lead all revenue-generating initiatives for Pacific Park, including group sales, sponsorships, partnerships, events, and ticketing programs, while enhancing the park’s positioning as a premier destination for visitors from around the world.

