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Taking Shot: Kasia Swica with a co-worker at Imax VR Experience Centre in L.A.’s Fairfax District. The company is building games around movies such as ‘John Wick.’

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Startups Open Arcades to Play Up Virtual Reality

TECHNOLOGY: Centers aim to prove to consumers that new medium worth a look.

Virtual reality startups open arcades to test how game consumers are for the medium.

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