Silicon Beach Report June 12: Snap Rolls Out Ad Manager for Small Businesses

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Snap rolls out ad manager for small businesses, United Launch Alliance wasn’t allowed to bid for Air Force X-37B launch won by SpaceX, and Imax plans to lay off 100 employees in cost-cutting move.

Snap Rolls Out Ad Manager for Small Businesses

Snap Inc. rolled out its ad manager tool on Monday, which makes it easier for small businesses to buy and manage ad campaigns on Snapchat, reports the Business Journal. The tool is aimed at boosting Snap’s revenue by tapping into the advertising market for small business. Advertisers can also now purchase advertisements with a credit card.

United Launch Alliance Wasn’t Allowed to Bid for Air Force X-37B Launch Won by SpaceX

United Launch Alliance’s Chief Executive Tony Bruno said that his company did not get the chance to bid on a contract won by SpaceX to launch the Air Force’s top secret X-37B, reports SpaceNews. ULA launched the previous four X-37B missions aboard its Atlas 5 rockets, but SpaceX won the most recent contract to launch the top-secret spacecraft on its Falcon 9 rocket.

Imax Plans to Lay Off 100 Employees in Cost-Cutting Move

Imax plans to lay off about 100 full-time employees as part of a company-wide effort to rein in costs, reports Variety. The terminations will take place across nearly every division, including its finance, marketing, and entertainment arms, as well as staffers in its China joint venture.

Technology reporter Garrett Reim can be reached at [email protected]. Follow him on Twitter @garrettreim for the latest in L.A. tech news.

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