As the L.A. tech scene has grown over the last four years, finding the talent to propel that progress has proved to be a greater challenge.
Into that breach has stepped SpringRole Inc., which uses big data and social media – the very tools being developed into businesses by many of its clients – to mine the landscape for quality hires.
SpringRole is the brainchild of Benoit Vatere and Kartik Mandaville, who launched the business in June while working at Santa Monica’s Science Inc., a four-year-old venture tech studio that funds and nurtures an array of companies.
Vatere was an entrepreneur-in-residence at Science, helping companies in its portfolio generate monetization strategies. As the firm’s director of technology, Mandaville was tasked with helping its early stage startups build their technology platforms.
As the pair worked together on a number of projects, they started running into problems when it came time to hire employees in a timely manner.
“Both of us were running into the same issue, which was finding the right people,” said Vatere, SpringRole’s chief executive.
So they followed in the footsteps of local companies such as Santa Monica’s Cornerstone OnDemand and ZipRecruiter in trying to grab a slice of the $15 billion automated human resources market.
The pair came up with a platform that mines social networks such as Facebook, Twitter and LinkedIn to find qualified candidates for individual jobs posted by its customers.
SpringRole charges companies about $700 a month to list one position on its network at a time. Higher-priced packages of roughly $1,750 and $4,000 a month are available, allowing three to five job listings at a time along with added features designed to increase the number of referrals.
After a client submits a job listing, SpringRole’s platform scours social and professional networks to build a list of people with relevant experience and qualifications. It queries people in the candidate’s network, asking if they’d recommend them for the job. If a candidate lands a recommendation, agrees to apply and scores an interview, the reference gets a fee of between $40 and $50, though it can be higher in a more competitive hiring process.
Vatere said SpringRole, which also posts available jobs on its website, has 200 listed, with Android and iOS developers the most in-demand positions. Its network has identified about 8.5 million potential candidates, though that number is growing rapidly as more jobs are posted. Not all candidates identified by the platform wind up getting recommended, and others are weeded out upon further evaluation by SpringRole.
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