The Los Angeles Business Journal brings you a weekly roundup of L.A. launches.
Beachfront.io: The video ad platform lets publishers set up public real-time bidding and private marketplaces for in-app mobile inventory. Beachfront Media, the Burbank video tech company behind the platform, said it monetizes more than 500 million video streams a month.
Glossifly: Glossifly app users can request beauty offerings such as blowouts, makeup, facials and massages at their homes. Headquartered in Beverly Hills, the startup also offers its on-demand services in San Francisco and New York City.
Momtastic Latina: Momtastic, a TotallyHer Media web property geared toward mothers, has launched a section for its Hispanic audience that offers cultural news, entertainment highlights and lifestyle advice. TotallyHer Media is a women’s lifestyle vertical of Ladera Heights publisher Evolve Media.
Reach!: Instagram influencer marketing agency theAmplify has released a platform called Reach! to help brands create video content for campaigns, distribute it to targeted audiences and measure user engagement. The Culver City company launched in May.
Smart Contacts: The Android app from Nimble Inc., a Santa Monica customer relationship management company, collects your phone contacts’ information, email messages and social media profiles and organizes them into one space to help build your professional network.
WalletUp: The free iOS and Android app tells users which credit card would maximize their rewards when making purchases. Wallaby Financial, a Pasadena company which offers credit card optimization solutions, and CreditCards.com, an online credit card marketplace from Austin, Texas, partnered to create the mobile app.
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