Warner Bros. Home Entertainment Group on Wednesday said that it plans to acquire Flixster, which also runs the popular movie review site, “Rotten Tomatoes.”
Flixster, which operates an online social network and community for movie buffs, is based in San Francisco, but Rotten Tomatoes is operated out of Los Angeles. Both sites will continue to operate independently, said Burbank-based Warner, which did not disclose financial terms of the deal.
Flixster’s mobile app is the No. 1 movie discovery program for mobile devices, with more than 35 million downloads to date across a variety of platforms, Warner noted in its announcement.
“Driving the growth of digital ownership is a central, strategic focus for Warner Bros.,” Kevin Tsujihara, president of Warner Bros. Home Entertainment Group, said in a statement. “The acquisition of Flixster will allow us to advance that strategy and promote initiatives that will help grow digital ownership.”
Venture-backed Flixster’s major investors are Lightspeed Ventures and Pinnacle Ventures.
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