Frozen yogurt chain Pinkberry said Tuesday that it has named Michael Dixon as chief financial officer. Dixon had held the same title at Cheesecake Factory Inc. for eight years before resigning in July.

The move is the latest by the fast-growing Los Angeles company to beef up its executive team since obtaining private equity financing last year. Founded in 2005 by two Korean Americans in West Hollywood, the company has expanded to 67 mostly franchised stores mostly in Southern California and New York. The company also has become more aggressive at defending its intellectual property and recently sued several competing yogurt chains.

Pinkberry also announced other recent hires, including Mark Friedman, vice president of business development and general counsel, Karen Kelley, vice president of store operations; Todd Putman, vice president of marketing; and Eric Snyder, vice president of people.

Friedman most recently worked American Golf Corp., where he held the general counsel position

Maveron, a Seattle-based private equity firm co-founded by Starbucks Corp. Chairman Howard Schultz, invested $27.5 million in Pinkberry in October 2007.

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