Howard Stern, the self-proclaimed King of All Media, has lost his crown.

The shock jock’s syndicated morning radio show once drew a national audience of 12 million, but since jumping to satellite radio three years ago, his listeners have dwindled to a fraction of that.

Where once Stern routinely commanded a parade of Hollywood’s hottest stars — George Clooney, Johnny Depp, Julia Roberts — today publicists are left to tout studio appearances by the likes of Chevy Chase, Joan Rivers or Hulk Hogan.

–

Read the full

Los Angeles Times

story.