LYNDA RESNICK

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LYNDA RESNICK

Lynda Resnick

Vice Chairwoman, Wonderful Co.

THE LATEST: Wonderful Co. launched a multimillion-dollar marketing campaign for its Wonderful Halos mandarins in February. It used to sell the fruit under the “Cuties” brand name but gave that up after a partnership with a grower soured.

BACKGROUND: Resnick oversees marketing at Wonderful Co., which sells its own produce as well as that of other Central Valley farmers under its brand names. Its campaigns have included commercials during the Super Bowl. Resnick has been a major donor and served as board vice chairwoman of the Los Angeles County Museum of Art and is an executive board member of The Aspen Institute’s board of trustees.

WORTH NOTING: The company’s Wonderful Health and Wellness initiative provides free health care to more than 10,000 employees. Resnick and her husband donated $30 million last year to UCLA’s Hammer Museum, which will name its main building in Westwood after them.

YEARS ON THE LA500: 4

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