Ten cities in L.A. County were named as finalists for the most business-friendly city award, the Los Angeles County Economic Development Corp. made the announcement on Thursday.
TECHNOLOGY: Approach by Cinematique lets viewers stockpile touted products.
Cinematique hopes to make the scene with interactive videos that tout products.
ADVERTISING: Process gaining in popularity with clients as price decreases.
Agencies increasingly like the look of CGI for ads as the price of the technology comes down.
BEAUTY: Inspiration for Hue for Every Man line came from celebrity barber.
Downtown L.A.’s Hue for Every Man last week launched a line of luxury grooming products specifically targeted to men of color.
DINING: Caffe Primo’s plans for expansion called aggressive.
Duo behind Caffe Primo will brave heat of launching a chain despite being burned by previous ventures.
ADVERTISING: PK4’s new ad tech eases online placement.
PK4’s new ad tech will let customers take a more direct approach with online placement.
Beautiq lets customers bring range of beauty services to them.
Beautiq looks to air out the industry with an app letting users bring blow-dry and other styling services to them.
BEAUTY: M. Steves’ salespeople to target networks of family, friends to move company’s skin care products.
M. Steves looks to flesh out a direct sales model to deliver its skin care line to consumers.
RETAIL: Fortress’ deal for Appel-owned United Oil also includes Apro.
Appels pull out of United Oil after the family-founded gas station operator’s sale to Fortress.
Golden Road crafts special brew as means to boost brand.
Craft brewer Golden Road targets airport distribution to help the brand take off.