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David Nusbaum

Stories by David

Sports Deals in Play For Marketing Firm

Innovative Partnerships Group looks to assist property owners in fielding business sponsors.

Innovative Partnerships Group hopes to team up property owners and businesses in sponsorships.

Hockey Teams Net Motor Oil Maker Sponsorship

ADVERTISING: Liqui Moly signs deal with Kings, minor league Reign, German club.

The Los Angeles Kings scored a sponsorship hat trick last month.

Basketball Position May Prove Net Gain

Magic Johnson’s executive role with NBA’s Lakers could provide assist to businessman’s ventures.

Benefits of Magic Johnson’s high-profile Lakers job could pass to his business interests.

L.A. Football Club Signs Delta, Aeromexico as Official Airlines

Los Angeles Football Club has signed Delta Air Lines and its partner Aeromexico as the official airlines for the new Major League Soccer club, LAFC announced Monday.

Pro Hockey Presents All-Star Game as Net Gain

SPORTS: League to mark 100th year with weekend of events at L.A. Live.

National Hockey League to take shot at heating up L.A. Live with its All-Star Game.

Inglewood Stadium Will Double Down on NFL

FOOTBALL: Rams will get roommate as San Diego’s Chargers opt to relocate.

Inglewood’s future stadium will tackle another team as the San Diego Chargers choose to relocate.

Some Players Find Sponsorships Score Big

SPORTS: Tourney fits Tiger Woods to a tee.

Golfer Tiger Woods’ foundation has bagged the PGA Tour’s Riviera Country Club event.

Chargers Seal Deal on Move to Los Angeles

After numerous failed attempts to land a new stadium in their longtime San Diego home, the Chargers have decided to flee the coop and move to Los Angeles.

Rams Break Ground on $2.6 Billion Inglewood Stadium

The Los Angeles Rams held a groundbreaking Thursday morning for the $2.6 billion Los Angeles Stadium and Entertainment District at Hollywood Park. Rams owner Stan Kroenke, NFL Commissioner Roger Goodell, and Inglewood Mayor James Butts made remarks at the ceremony. The stadium is expected to be completed for the 2019 football season and will host the 2021 Super Bowl. Kroenke noted that the project will ultimately move 8 million cubic yards of dirt to make way for the stadium and its retail, residential and office components.

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Jaime Jarrín, the “Spanish voice of the Dodgers,” is one of the most recognizable voices in all of Spanish-language broadcasting.

Lakers President Jeanie Buss Gets in Ring with Women’s Wrestling

A Look Ahead: What's on the agenda for Los Angeles business in the coming week

Jeanie Buss knows a thing or two about entertaining basketball fans downtown, but now the Los Angeles Lakers president is bringing a different sport to the area: professional wrestling.

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Team Tackles New Deals

FINANCE: Rams move to replace key revenue.

The Rams kick off their return without the help of long-term sponsorship deals and season-ticket holders.

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NFL’s Big Picture

Film producer and New York Giants co-owner Steve Tisch believes Rams, Los Angeles ready to play ball

Oscar-winning producer and New York Giants co-owner Steve Tisch talks how the Rams will play in Los Angeles.

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L.A. Live Operator Throws Hat in Ring with Headwear Maker

L.A. Live has tipped its cap to a new business partner.

New Era Cap Signs Multiyear Deal With L.A. Live Owner AEG

L.A. Live has a new founding partner. Buffalo, N.Y.-based New Era Cap Co. signed a multiyear deal with complex owner AEG to become the official headwear provider for the downtown sports and entertainment campus. Financial terms were not disclosed.

Net Gains

Festival events flesh out beach volleyball series

Asics World Series of Beach Volleyball organizers have spiked the event with added attractions.

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Tom Gores Wants to Own MLS Team

Billionaire Platinum Equity founder Tom Gores is looking to expand his sports holdings in Detroit.

USC Hires Lynn Swann as Athletic Director

Former USC football star Lynn Swann was named as the school’s next athletic director on Wednesday.

Track Hopes New Pit Stop Worth a Spin

Speedway in Fontana believes $2,500 tickets won’t drive off VIPs.

Auto Club Speedway gears up to land VIPs with its pricey, trackside lounge.


Show-biz exec Peter Guber has scored ownership deals across range of sports.

Sports fan Peter Guber has teamed up with a lot of leagues in his pursuit of ownership deals.

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Street Race Comes With Built-In Buzz

FIA Formula E event to run electric cars around Long Beach.

New Long Beach race looks to electrify fans with battery-powered cars.

Still in Play

Former Dodgers owner talks plans for stadium parking lots, other local ventures

Former Los Angeles Dodgers owner Frank McCourt talks about running the L.A. Marathon (as the boss) and fielding more projects here.

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Palos Verdes Links to Host PGA Grand Slam

The PGA of America will be bringing golf’s major champions to Los Angeles this year.

Staples Center Runs Up Score With Suites, Seats

SPORTS: Venue plays up incentives to hit $100 million in VIP sales for first time.

Staples Center scores record $100 million in sales for the venue’s suites and premier seating.

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Website Bids To Track Auctions

PriceRealized looks to keep stats on sports items for collectors. aims to let bidders know the score on the value and history of sports memorabilia.

LABJ 100 Fastest Growing Companies

Special Report

Turning to Hockey for Cool Factor

Lenny & Larry’s hits ice with Kings to boost sales of healthy treats.

Protein-packed baked goods maker Lenny & Larry’s hopes to break the ice with hockey fans as a Kings sponsor.

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Dodgers Owner Heads to Minors

SPORTS: Farm team could field innovations for L.A. squad.

Dodgers co-owner Peter Guber hopes to field new ideas at newly acquired Oklahoma minor league team.

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Inglewood Gets Down to Business

DEVELOPMENT: Retooled city policies help pull in projects.

Inglewood’s blooming attraction of businesses can be traced to a bedrock shift in how the city operates.

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Playing Ball With Rich Customers

Travel agency relies on sporting events to score business.

HOSPITALITY: Travel agency Beck & Score kicks off its high-end business with pricey packages for the World Cup in Brazil.

Rams Confirm Inglewood Purchase

The St. Louis Rams confirmed Friday that team owner Stan Kroenke bought a 60-acre vacant lot from Wal-Mart Stores Inc. in Inglewood, as the Business Journal reported on Thursday.

L.A.'s NFL Hopes Turn To Inglewood

Wal-Mart Stores Inc. this month sold a vacant 60-acre parcel in Inglewood, renewing speculation that the site could become a National Football League stadium.

Hockey Team Plays It Cool

Los Angeles Kings ink deal with tattoo-graffiti artist to spice up merchandise.

Sports: Los Angeles Kings turn to tattoo-graffiti artist Mr. Cartoon to boost the puckish appeal of the team’s merchandise.

Online Drive

Dodgers seek big score from Wi-Fi

Sports: Dodgers to add Wi-Fi and other stadium upgrades as the team looks to run up its sponsorship and revenue opportunities.

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Horse Park Plans for Long Run

SPORTS: Santa Anita seeks stable relationship with Breeders’ Cup.

Santa Anita hopes to be permanently saddled with hosting the Breeders’ Cup.

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Medal Event Shows Mettle

SPORTS: Special Olympics to be biggest event in 31 years.

The Special Olympics is coming to Los Angeles in 2015. And believe it or not, it will be the biggest sporting event here since 1984.

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Catching Drift at Grand Prix

Long Beach race looks to gain traction with new fans on the slide.

Toyota Grand Prix of Long Beach broadens its racing focus by adding a drifting competition.

Golf Tourney Swings for Koreans

SPORTS: Northern Trust Open hopes to fit fan group to a tee.

Pro golf’s Northern Trust Open aims for more green by drawing Korean fans to the event.

Market Hopes Wine Customers Won’t Pass ‘Buck’

RETAIL: Trader Joe’s hikes Charles Shaw line from $1.99 to $2.49.

Trader Joe’s hopes customers are willing to swallow its Two-Buck Chuck wine’s new $2.49 price.

Two-Buck Chuck Price Goes Up

Don’t call it “Two-Buck Chuck” anymore. The Charles Shaw wine sold at Trader Joe’s is going up in price to $2.49 at stores throughout California starting today.

Net Loss?

Sports: Tennis tourney needs money – or may pack its rackets.

SPORTS: Organizers of money-losing tennis tournament at UCLA look to score a title sponsor or a buyer.

Double Play

Dodgers look to score multibillion TV-rights deal and sponsorships to pay for improvements to team, stadium.

Dodgers President Stan Kasten goes to bat for the new ownership’s business plans for the team.

Santa Anita Gets Breeders’ Cup Nod

Santa Anita Park will host the 2013 Breeders’ Cup World Championships, a series of races with stakes totaling more than $25 million, track owner Stronach Group announced Thursday.

Golf Business Takes Swing at Tennis

TGA sees net gain in expanding P.E. camps for kids.

Operator of golfing academies for kids hopes to make racket with after-school tennis camps.

Wife Takes Lead in Race With Iron Man


This month’s L.A. Marathon was Roi Shleifer’s fifth 26.2-mile race, but in another way it was a first for him and his wife: They finished the marathon together.

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Getting Foot in The Door

Chinese shoemaker sees L.A. shops as first steps to U.S. growth.

Chinese shoemaker Peak is using L.A.-area shops to get a foothold in the U.S. market.

The Vision Thing


When Stan Yoshihara left his job at commercial real estate giant CBRE Group Inc. to start his own property management firm, he wanted to create a smaller company that gave him some flexibility and creativity.

Jumping Through Hoops

Staples Center scores full calendar with NBA’s condensed schedule.

NBA’s condensed schedule will have Staples Center double- and even triple-teaming events.

Cycling Keeps Him Sane


While some Angelenos may have spent Sunday morning nursing a hangover, attorney Zia Modabber was up early orchestrating a charity bike ride for hundreds of cyclists.

Luc Robitaille: Sticking to It

Former hockey star now heats up things for the L.A. Kings off the ice as president of the NHL franchise’s business operations.

Former high-scoring L.A. King Luc Robitaille has made boosting the hockey franchise’s business his new goal.

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