UTA Launches Content Partnership

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UTA Launches Content Partnership
Valence Media’s roster of content creation includes “House of Cards”

United Talent Agency announced Oct. 10 a joint venture with content creator Valence Media Group called Civic Center Media that will produce original and movies and TV shows.

Beverly Hills-based UTA will get a minority stake in Civic Center Media; A UTA spokeswoman declined to comment on financials.

United Talent Agency billed the move as unique among the big three Los Angeles market talent agencies, which also include Creative Artists Agency and WME.

“The move is unique among leading talent and entertainment companies because instead of creating an in- house production entity, UTA is partnering with an established independent studio with more than 15 years of major success in the television and film business,” according to a press release from UTA.

New York-headquartered Valence Media’s roster of content creation includes “House of Cards,” “Ozark,” “Counterpart,” “Ted” and “Baby Driver.”

The newly formed Civic Center Media will not exclusively use UTA talent.

Media and entertainment reporter Matthew Blake can be reached at (323)556-8332 or [email protected]

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