Emagispace raises $5 million, WME strikes deal with AI-driven data platform, social media ranked by demographic
Emagispace, a startup based in Colorado Springs, Colo., and Los Angeles, has raised $5.06 million in Series B funding for its modular “building blocks” used in interior construction to make cubicles, “privacy pods” and other interior structures, SoCalTech reports. The funding round was led by Alpha Edison, and also included US News, Fischer Capital Investments, March Capital Partners and United Talent Agency CEO Jeremy Zimmer.
WME has struck a deal with Beverly Hills-based data platform Influential to help the talent agency “broker new branded-content pacts for its roster of talent clients,” Variety reports. WME also made a minority investment in the company, which has raised $24.5 million from investors include Paradigm Talent Agency, ECA Ventures, Capital Zed, and Plug and Play Ventures, according to Variety. Influential uses artificial intelligence and machine learning to identify influencers best suited to a particular campaign.
YouTube and Facebook are most-used social media platforms in the U.S., according to a Pew Research report, which found that 73 percent of U.S. adults use YouTube and 68 percent use Facebook. The report found that younger Americans (age 18 to 24) use a wider range of social media, including YouTube (94 percent), Facebook (80 percent), Snapchat (78 percent), Instagram (71 percent) and Twitter (45 percent).