Sue Fries is an award-winning author, public speaker, and syndicated talk radio host. She’s also a successful business owner, competitive dancer, and still finds time to be a mom. Known by many as “The Termite Lady” of Ecola Services, Inc., she is the former director and chair of the Pest Control Operators of California. She is also an environmental activist for disadvantaged children with asthma, Director of UAIAP (United Against Indoor Air Pollution), as well as a consultant and national spokesperson for Indoor Allergen Control Network. When Fries took over Ecola in 2000, alternative non-chemical treatments such as the electro gun, Ecola Heat, and microwave methods became a recognized alternative to solving termite and pest problems. The ecological solutions Ecola offers have got the green market cornered.