Bad Robot, J.J. Abrams' production banner, will implement a policy to encourage more diversity in Hollywood.
Abrams said his company decided to create the policy in Bad Robot's projects at the end of January at the height of the #OscarsSoWhite controversy sparked after the nominees were announced on Jan. 14
According to the Hollywood Reporter on Wednesday, Bad Robot teamed with its agency, Creative Artists Agency, and studio partners Warner Bros. and Paramount to require that women and minorities are submitted for writing, directing and acting jobs for the company in proportion to their representation in the U.S. population.
Abrams' new policy, similar to the one enacted by Ryan Murphy’s production company, is just one of a handful of movements toward more diversity. A slew of colorblind castings and diverse stories have recently gained momentum, including newly announced projects such as the young Barack Obama movie “Barry.”